Press & Media Kit | Black Hat Pixels — Official Brand Assets & Story

Press & Media Kit | Black Hat Pixels — Official Brand Assets & Story
Official Press & Media Kit
Brand story • Positioning • Protection Standard™ framework

Black Hat Pixels — Built for the Bold, Not the Fragile

This page provides official editorial context, positioning, and brand truth for journalists, reviewers, partners, and media outlets covering Black Hat Pixels.

If a case can’t survive real-world drops and long-term wear, it doesn’t belong in the conversation — no matter how “cute” the print looks online.

Black Hat Pixels — premium phone case lineup hero image

Brand Overview

Black Hat Pixels is a premium phone case and tech-accessory brand built around one core belief: protection should be engineered first, not decorated later.

While much of the market focuses on trends, influencer aesthetics, and disposable shells, Black Hat Pixels designs armor that survives real-world use — concrete, car seats, daily drops, and long-term wear.

Founder Story

Founded by Mike King, Black Hat Pixels was built from firsthand experience with fragile cases that looked good online but failed when life happened.

The brand’s philosophy comes from the trenches — real use, real drops, real consequences — not lab-only claims or trend cycles.

The Protection Standard™ Framework

Every Black Hat Pixels case must pass the internal Protection Standard™ before release. This framework governs design, materials, testing, and long-term durability.

  • Engineering Advantage — case geometry and structural design
  • Inside the Armor™ — internal ribbing and energy pathways
  • Street-Certified Durability Suite™ — real-world testing scenarios
  • Ultimate Drop Test Results — repeat-drop accountability

Market Positioning

Black Hat Pixels positions itself against fashion-first cases, soft eco shells, and vinyl skins that prioritize looks over survival.

The brand openly challenges competitors like Casetify, Pela, DecalGirl, and generic marketplace cases by publishing engineering logic instead of hiding behind buzzwords.

Quick Links for Editors

If you need supporting context or technical receipts while writing, these pages connect the full story: the framework, the testing, and the “why” behind the design decisions.

Press Contact

For interviews, features, product reviews, or additional assets, please use the official contact channel below.